Marussia Beverages adds HATOZAKI blended & HATOZAKI pure malt artisan whiskies to its Japanese spirits portfolio

Marussia Beverages Hatozaki

Marussia Beverages, producer and international distributor of wines, sakes and spirits, is launching two new artisan Japanese whiskies, HATOZAKI blended and HATOZAKI pure malt which will become part of their expanding portfolio of Japanese spirits brands.

Crafted by Master Distiller & Blender, Kimio Yonezawa at his family’s distillery in the port town of Akashi in south west Japan, the new Hatozaki range represents a premium blend of whiskies selected from Yonezawa’s mature barrel stocks warehoused in Akashi. The whiskies are aged in a broad selection of cask sizes and types. Each artisan batch contains no more than 20 casks and is never coloured or filtered to preserve its distinctive character. Yonezawa then uses a multi-layered process to create a unique blend that personifies the complexity and balance prized in Japanese whiskies

Yonezawa, who has been distilling and making spirits for over 30 years, says, “I wanted to make a whisky that honoured Scotland’s finest but also embodied our own unique Japanese influence and flavours. It had to reflect the mild, maritime climate of my home town of Akashi which I considered an excellent factor in aging whisky, the design of our pot-stills and the great team we have here at the Kaikyo Distillery where my family has been distilling since 1917.”

Named after Akashi’s ancient lighthouse, the oldest in Japan built in 1657, which appears on the HATOZAKI bottle and box in a style inspired by the Edo period in Japan (1630-1867), HATOZAKI whisky symbolises dependability and the warmth of Japanese hospitality.

Sarah Gandy, Head of Marketing for Marussia Beverages says, “HATOZAKI whisky is the latest addition to Marussia Beverages’ growing portfolio of Japanese spirits brands, along with our recently launched 135°EAST ‘Hydro Dry Gin’ and our popular range of Akashi-Tai artisan sake. We’re excited about the launch which has already got off to a great start with a silver medal and 90-point score for HATOZAKI pure malt in the IWSC.”

She continues, “HATOZAKI blended is an approachable style of whisky which provides consumers with the perfect entry point into the Japanese whisky category, and HATOZAKI pure malt is aimed at whisky connoisseurs who want to broaden their repertoire and try something new.”

HATOZAKI is available to leading independents, retailers and premium on-trade outlets in the UK, and other priority markets are France and the USA. HATOZAKI blended RRP is £34 and HATOZAKI pure malt RRP is £46 for a 70cl bottle.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.